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TELECOM: The Enabler for Digital Transformation

300%
INCREASE IN
GOOGLE SEARCHES
FOR THE PHRASE ‘DIGITAL TRANSFORMATION’
SINCE 2014. *
*source: https://trends.google.com

Connected cars. E-Health. Real-time updates. To stay competitive, industries of all stripes – banking, financial, health, and education – have to reimagine their business.
But how?

Telecom companies, leveraging low- code software, can support the digital innovation for multiple industries. Besides providing the pipe, telecom companies can help companies bill and transact for digital services. Want to bill for a single e-health care session? Pay-as-you-go billing. How about commissioning the sale of real-time financial updates?
That’s possible too.

But to support other industries,
telecom companies must have a
real-time, agile, and easy-to-change
platform.

HERE ARE THE

4 MUST-HAVES

FOR DIGITAL SERVICES SUCCESS

1

CAN BUILD SERVICES QUICKLY

USING LOW-CODE

  • CONFIGURATION, NOT CODE – Use low-code to speed development up to 5x quicker over traditional software. With low-code, developers use visual models and drag- and-drop tools to configure functionality. Not custom code.
  • MORE COLLABORATION – Low-code also enables
    business teams and IT to collaborate on functionality, and improve as they go along.
  • MVP IN WEEKS/MONTHS – Operators can launch a minimal viable product (MVP) quickly. They can retool and refine, based on real-time analytics, including social media feedback.
3

CAN MAKE CHANGES

ON THE FLY

  • CHANGE BUSINESS LOGIC ON-THE FLY –  Change workflows, rules, business rules and policies – in days – to accommodate real-time changes in the marketplace, reward high-value customers, and much more.
2

CAN ACT AND ADJUST

IN REAL-TIME

  • REAL-TIME ANALYTICS- Identify peaks and valleys in product demand, or changing customer sentiment. Then address by changing business rules or workflows.
  • REAL-TIME CREDIT ANALYSIS – Identify any changes in credit worthiness.
  • REAL-TIME MOOD PREDICTORS – Sense a subscribers’ positive or negative mood in a social media comment or email/voice mail to the support center and trigger a different work flow.
  • REAL-TIME USAGE – Identify when bandwidth is heavily used, and create strategies to lower the cost to serve. E.g.: offer discounts to shift usage.
  • And more!
4

CAN LEVERAGE DATA

TO IMPROVE CUSTOMER EXPERIENCE OR PROFITABILITY

  • UNSHACKLE DATA –  Standardize customer, account, subscriptions, and assigned resources information among applications and services.
  • INTEGRATE QUICKLY – Share data amongst applications, connect to back-end systems and other applications seamlessly and quickly.
  • LEARN FROM BIG DATA – Gather large volumes of data, normalize it and transform it for data warehouse and data mining systems. Get useful insights to improve services and performance.






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