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Drive ARPU with Marketing Campaigns

Marketing Campaings

Send Segmented Campaigns to Millions of Subscribers

Send email, SMS, MMS and direct mail campaigns to existing subscribers. Customize them too. With Beesion’s Marketing Campaigns software, carriers can send everything from standard “payment due” notifications to new IoT offers. All at the same time. And, to different segments. The telecom software integrates with all your legacy systems and fulfillment processes, creating one workflow for delivery and offer acceptance. It includes an easy-to-use interface and drag and drop tools to create campaigns and notifications. Or, you can pull content directly from your Product Catalog to build campaigns. The low-code software is quick to launch and easy to expand.

Key Benefits


Automatically trigger marketing campaigns based on usage – for example, exceeding data usage caps. Or automatically send offers to subscribers who are likely to churn or meet pre-established parameters.

to Segments

Segment customers by location, lifecycle status, rate plan, service plan, and many other factors. Send them campaigns and track acceptance rate, open rate, and more.


Track campaign performance and ROI, and even benchmark against historical campaign performance.

Feature-Rich Application. Quick to Launch and Modify

Create Campaigns to Drive ARPU

  • Create content or upload content from another source and modify using an HTML editor
  • Integrate with Beesion’s Product Catalog to easily upload product images
  • Integrate with Beesion’s Offer Management to promote pre-validated offers that are ready for fulfillment
  • Integrate with Beesion’s Communications Manager to honor customer communications preferences
  • Launch multiple campaigns at once, from a centralized location
  • Generate campaigns over any communication channel, including social media
  • Deliver real-time offers and promotions based on usage or pre-configured triggers (for example, after a pre-paid subscriber tops off his account for the fifth time, a bonus is awarded)

Manage Campaigns and Notifications

  • Understand what customers are likely to buy with predictive analytics
  • Know what campaigns are working and what’s not, while they are executing
  • Manage campaign budgets, based on customer profitability
  • Measure against control groups
  • Integrate with Order Management, billing and provisioning to fulfill offers

Beesion applications are up to 5x quicker to install than traditional software development. That’s because Beesion pioneered a low-code platform where:
Little to no custom code is needed
Applications are configured in runtime, using visual tools and “in-memory” configuration
Integrations are quick, using a rich set of connectors
With the exception of the “analysis” phase, every phase of the software development lifecycle is significantly shorter.

It doesn’t take long to update and modify Beesion’s low-code software applications. In fact, many modifications can be done in hours. Little to no custom code is needed.  Plus, changes can be made by anyone with a little technical know-how, including:

  • Business analysts
  • Marketing operations managers
  • Operations and IT employees

Each application is configured with visual tools, including:

All changes are done using “in-memory” runtime configuration. No compiling is needed.

Integrates Quickly

Maximize the value of Beesion applications by integrating with other Beesion applications or third party solutions. Either way, integration is fast.
Marketing Campaigns works well with:

Enterprise-grade Architecture


Higly Configurable Decoupled Solutions


Proven, Strong and Multilevel; OWASP Inspired


Adapt to Regional Currency Requirements


Optimized for High Volumes of Data and Users

Multi-Device UX

Rich Responsive Web and Mobile Applications

Based on Open Standards

JS, HTML5, SOAP/REST, BPMN, SQL, ElasticSearch

Platform Independent

Deploy on Either Windows or Unix Environments


Designed to Run in Farmed or Virtualized Servers

Fault Tolerance

Quickly Recover After Unexpected Disruptions


Support for Multi-Tenant Managed Environments


Simpler Deployment and Environment Admin


Support Multiple Languages without Coding

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